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Book Before The End Of Play Today & Save £200! Its Back & Better Than Ever, 24 Brand New Case Studies In 1 Day On Next-Level Social Media Strategies For Impressive Results, Engagement & Impact

Brand-Focused Insights & Quick-Win Advice For Stand-Out Social Media Content & Video & Cost-Effective, Future-Proofed Platform Strategies Which Deliver Measurable Impact, Long-Term Engagement & Boosted Brand Presence

A One-Day, Brand-Led Conference & Networking Event, 15th May 2018, Central London. Download The Brochure. Book Before The End Of Play Today To Avoid The £200 Price Increase!

Join 24 Cross-Sector, Brand-Side Social Media Practitioners To Explore Best-In-Class Social Media Strategies Which Deliver Real Impact, Measurable Results & Boost Long-Term Engagement

  1. Hard-Hitting Social Media Content! Tapping into audience mindsets to deliver relevant, relatable content which boosts engagement – whatever your budget
  2. Measure Results, Attribute Spend, Refine Strategies: Cutting through the numbers to determine which social media activities really add value and deliver ROI
  3. First-Class Engagement & Retention Strategies: Develop fresh, entertaining social media marketing which grabs attention, generates traffic and grows brand presence
  4. Next-Level Platform Strategies: Refining your social media platform management for lean, effective and fit-for-future engagement strategies which integrate established and emerging channels
  5. High-Quality, High-Impact Video & Live Content: Capture attention and promote authentic engagement with likable, sharable video content with impact
  6. Quick Wins For Successful Social Media With Limited Budget, Time & Resources: Quick-to-deploy social media tactics to boost engagement and results
  7. Working With Influencers: Navigating the challenges of building and maintaining mutually-beneficial, collaborative brand-influencer relationship
  8. Boost Visibility With Savvy Paid Social & Ads Strategies: Optimise ad spend to ensure maximum engagement
Book Before The End Of Play Today & Save £200

Limited Tickets Available

Built On 8 Years Of Brand-Led Hot Topics... What's New For 2018?

  • 24 Cross-Sector Perspectives From 5 Retail, 3 Entertainment, 3 Broadcasting, 3 Finance, 2 Utilities, 3 Education & Travel, Online, Transport, Shipping & Charity Speakers
  • 8 Advanced Sessions Focused On Your Toughest Social Media Challenges 
  • Fresh, New Cross-Sector, Brand Case Studies
  • 3 Interactive Panel Discussions: "Measurement", "Platform Strategies" & "Quick Wins & Advice"
  • 4 Peer-To-Peer Discussions: A) Younger Audiences B) Customer Service C) Crisis Management D) Platform Management
  • Conference Co-Chairs: Ben Thompson, Global Marketing Director, Merlin Entertainments Group
  • Meet The Speakers Area
  • Open Q&A
  • Interactive Voting
  • 1 Inspiring Day!

Engaging Content • Measurement & ROI • Engagement & Retention • Platform Strategies – Instagram, Facebook, Twitter, Snapchat • Video Content & Live • Shoestring Budget Content • Quick Wins & Advice • Working With Influencers • Paid Social & Ads

Can you help organisations take their social media results strategies to the next level? For more information on how to get involved, please call +44 (0)20 3479 2299 or email partner@socialmediaresultsconference.com.

Book your exhibition stand and two delegate passes before the end of play today for only £1,699 +VAT (Save £200)Book your stand here. Please note that we have a limited amount of exhibition space available and stands will be issued on a first-come, first-served basis.

THE SOCIAL MEDIA RESULTS CONFERENCE AGENDA:

08.30 Registration & Coffee, Objective Setting

09.00 GIC Welcome, Interactive Voting Introduction & Co-Chairs’ Opening Remarks

Ben Thompson, Global Marketing Director, Merlin Entertainments Group
merlin

ENGAGING CONTENT

09.20 Stop The Scroll & Encourage The Click With Innovative, Adaptable Content Strategies Which Tap Into Audience Mindsets To Deliver Brand-Boosting, Stand-Out Social Media

Hannah Ballantyne, Lead Social Media Manager, Nationwide Building Societynationwide

MEASUREMENT & ROI

09.40 Cutting Through The Numbers To Determine Which Social Media Activities Really Add Value For Successful Future Channel, Content & Engagement Strategies

MEASUREMENT - Q&A PANEL

q&a10.00 Best-Practice, Front-Line Advice To Interpret Results, Attribute Spend & Refine Social Media Strategies

John Atkins, Social Media Analyst & Emerging Platforms Advisor, Shellshell

Justin Clark, Head of Social, Transport for Greater ManchesterTFGM

CASE STUDY

10.20 Social Media In Practice!

Helga Eriksson, Global Content & Social Media Manager, Maersk Linemaersk line


10.40 Morning Refreshment Break With Informal Networking

ENGAGEMENT & RETENTION

11.10 Crafting Quality Social Media Engagement Which Grabs Audience Attention To Win & Retain Customers

John Atkins, Social Media Analyst & Emerging Platforms Advisor, Shellshell

CASE STUDY

11.30 Natural Born Killers: Millennials On Social Media

Sam Mooney, Head of Social Media, Ministry of Sound Groupministry


11.50 Bonus Session; Reserved For Exclusive Partner. Can you help organisations take their social media strategies to the next level? For more information on how to get involved, please call +44 (0) 20 3479 2299 or email partner@socialmediaresultsconference.com

NEXT-LEVEL PLATFORM STRATEGIES - Q&A PANEL

q&a12.10 Lean, Effective & Fit-For-Future Platform Strategies Which Integrate Established & Emerging Channels To Maximise Impact & Deliver Optimised, Targeted Engagement

Yolanda Valery, Head of Social Media Team, BBC World Service

Lauren Smith, Social Media Manager, Cosmopolitancosmo

Josephine Fawkes, Director of Marketing & Communications - Saïd Business School, University of OxfordUni of Ox

Jake Newbould, Digital Marketing Executive, Mamas & Papasmamas & papas

James McManus, Social Media Manager, BT SportBT sports

Nik Shelton, Social Media Manager, Anglian Wateranglian water

PLATFORM UPDATES

12.40 Join one of our interactive workshop-style platform streams with focused, platform-specific discussion, lessons learnt and advice on the latest updates.

A) Instagram
Catherine Carey, Senior Content Producer, CBBCcbbc
B) Twitter

C) Facebook

D) Snapchat


13.00 Lunch & Informal Networking For Delegates, Speakers & Partners

PEER-TO-PEER DISCUSSIONS

13.40 Informal Peer-To-Peer Discussions

A) Younger Audiences
Catherine Carey, Senior Content Producer, CBBCcbbc

B) Customer Service
Justin Clark, Head of Social, Transport for Greater ManchesterTFGM

C) Crisis Management
Iain G. Morrison, Chief Marketing Officer, University of Greenwichuni of gren

D) Platform Management
Darren Jones, Studio & Social Media Manager, Post Officepost office


14.00 Co-Chairs’ Afternoon Opening Remarks

Ben Thompson, Global Marketing Director, Merlin Entertainments Groupmerlin

VIDEO CONTENT & LIVE

14.10 High-Quality, High-Impact Video Content Which Captures Attention & Promotes Authentic Engagement

Seamus McCauley, Head of Comms, Holiday Extrasholiday extra

SHOESTRING BUDGET CONTENT

14.30 Boost Engagement With Brand-Building Content Which Won’t Break The Bank

Chris Hosker, Social Media Manager, The Children’s Societychildrens society

CASE STUDY

14.50 Social Media Tactics To Implement Tonight!

Lukasz Zelezny, Head of Organic Acquisition, uSwitchuswitch

QUICK WINS & ADVICE - PANEL

15.10 Best-Practice Advice & Quick-To-Deploy Tactics To Give Your Social Media Strategies & Campaigns That Little Boost When You Are Tight On Time, Budget & Resources

Priya Kumar, Head of Content & Social Media, Jack Willsjack wills

Richard Bassinder, Social Media Manager, Yorkshire Building Society GroupYBS

Cheryl Hughes, Brand Digital Manager, ao.comindividual-speaker-tiles-1

Chris Hosker, Social Media Manager, The Children’s Societychildrens society

Kenon Man, Head of Digital Marketing, Swansea Universityswansea uni

Stephanie Hendries, Social Media Manager, Zooplazoopla


15.40 Bonus Session; Reserved For Exclusive Partner. Can you help organisations take their social media strategies to the next level? For more information on how to get involved, please call +44 (0) 20 3479 2299 or email partner@socialmediaresultsconference.com


16.00 Afternoon Refreshment Break With Informal Networking

WORKING WITH INFLUENCERS - DOUBLE PERSPECTIVE

16.30 Overcoming The Challenges Of Building & Maintaining Effective Brand-Influencer Partnerships With Next- Level Collaboration Strategies For Exceptional Social Media Engagement & Results

16.30 Perspective 1

Iain G. Morrison, Chief Marketing Officer, University of Greenwichuni of gren

16.50 Perspective 2

Hollie Heffernan, UK Senior, Social & Content Manager, Treatwelltreatwell

PAID SOCIAL & ADS

17.10 Keeping Pace With Evolving Paid Social Media To Optimise Ad Spend & Ensure Post Visibility & Maximum Engagement

Cheryl Hughes, Brand Digital Manager, ao.comindividual-speaker-tiles-1


17.30 Chair’s Closing Remarks & Official Close of Conference

Please check the website regularly for updates and newly confirmed speakers. For more information on how to get involved in The Social Media Results Conference, please email info@socialmediaresultsconference.com or call us on +44 (0)20 3479 2299.